Etxeberria

The Little House


Etxeberria takes its name from the Basque Country in Spain and France meaning ‘the new house’. We worked alongside renowned chef Javier Carmona to capture the spirit of a new house situated among the hills of the rural village where the food finds its origins. With an identity centred around the theme of intersecting ideas, we created a brand style which was applied across a weekly-changing menu, social media imagery, and a simple one-page website. As the concept was presented in a pop-up space in Auckland’s suburb of Avondale, the brand pattern was further applied across drapery masking the immovable aspects of the venue.

ETX-BRANDING-STUDIO-SIX-DESIGN-01
ETX-BRANDING-STUDIO-SIX-DESIGN-02
ETX-BRANDING-STUDIO-SIX-DESIGN-03
ETX-BRANDING-STUDIO-SIX-DESIGN-04
ETX-BRANDING-STUDIO-SIX-DESIGN-13s
ETX-BRANDING-STUDIO-SIX-DESIGN-05
ETX-BRANDING-STUDIO-SIX-DESIGN-15
ETX-BRANDING-STUDIO-SIX-DESIGN-06
ETX-BRANDING-STUDIO-SIX-DESIGN-07
ETX-BRANDING-STUDIO-SIX-DESIGN-08
ETX-BRANDING-STUDIO-SIX-DESIGN-09
ETX-BRANDING-STUDIO-SIX-DESIGN-10
ETX-BRANDING-STUDIO-SIX-DESIGN-11
ETX-BRANDING-STUDIO-SIX-DESIGN-12
ETX-BRANDING-STUDIO-SIX-DESIGN-14