Alisha Pereira

Personal Branding


With all the seriousness around the issue of a trip to the dentist, we worked to lighten the mood of Alisha’s brand identity as a family dentist, with an approach that was professional – and even a little fun. An easy-to-use appointment-time system on the reverse of the cards plays on the upbeat nature of the brand while also doing away with the challenges of reading the ever-dreaded cliché of ‘doctor's handwriting.’

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